Sticky Ideas and Remarkable Stories: Dan Heath's Journey Through Books and Podcasts

Ideas that stick and stories that resonate.

I had an eye-opening chat with Dan Heath. We explored the SUCCES formula—Simple, Unexpected, Concrete, Credible, Emotional, Stories—for sticky ideas and the Rider and Elephant metaphor from his book “Switch,” which helps align logic and emotion for change.

Dan also shared how creating peak moments can transform experiences. He highlighted the power of micro-stories in problem-solving and the diversity of insights from his podcast “What It's Like To Be.”

Try applying one of these concepts, like the SUCCES formula, to a current challenge to see the impact. Dive into the full episode for more transformative insights!

Listen now: https://bit.ly/dhajnbfis

Current Events

With AI’s recent global spotlight, my talk with Stephen Wolfram resonates—AI is transforming industries. Businesses rush to adopt AI, echoing Wolfram’s insights on ethical innovation. It’s fascinating how ideas become reality.

Listen to his full episode here!

Mahalo!

Guy